I recently learned that the Caylee Marie Anthony Foundation chose our 8" Kirby Brown Bear with imprinted t-shirt (S2158) to comfort families and children in distressed situations.
You can view the 2 minute segment from CNN's Larry King Live interview that explains the purpose of the foundation and how the bear will be used.
This is a testament to how a stuffed toy can outperform other forms of advertising and promotional marketing pieces. The creative team at Barker Specialty understands how to develop a cause promotion that serves a greater purpose. Not only will it help the foundation fulfill its mission to prevent child abduction through the creation of awareness of child safety measures, but will also provide support to families and law enforcement during child recovery efforts. This cause promotion assists in the well-being of children that need comfort and support during difficult and stressful times.
You can support the foundation by clicking here to donate. To learn more about the Caylee Bear Program click here.
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