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Character
Branding Series 3 of 4: Incorporate the Power of Story for Sales Success
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All human beings are hard wired to listen, share, and create
stories. If you look around you will find some of the most successful
people in the world are outstanding story tellers. Every company has to
tell an amazing story if they want to become the success the owners
envision. The bad news is not everyone knows how to tell a story that is
remembered and repeated for years and years. The good news is this creates
an almost limitless opportunity for Marketing Consultants to improve sales
success by helping businesses tell their brand story better. Join us to
learn ways to improve your story telling.
Key Learning Objectives:
- Introduction
to storytelling tools and techniques
- Proper story
structure for sales success
- Effective
use of the "Hero's Journey" to sell more products
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PRESENTER:
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Jim
Socci President of Artistic Toy and Dr. Gary Kaskowitz, Marketing Professor
at Moravian College
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DATE:
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Wednesday,
January 29, 2014
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TIME:
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1:30
pm CST
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DURATION:
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1
Hour
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COST:
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FREE
for Members
$20 Non-Members
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POINTS:
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1.0
CAS
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3125 Skyway Circle North, Irving, TX 75038
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